NIKECRAFT º TOM SACHS º PORTLAND
BRIEF
The design triangle - quality, speed, cost. Embrace the muse of innovation only as a necessity.
SOLUTION
A product line done in collaboration with Mark Parker, Nike and Tom Sachs. 3 films, an exhibition at the Armory in new york and special collection designed by the man himeself. Combining fashion and athletics.
ROLE
- Art Direction Nike Energy
- Launch Strategy, internal
- Artist/Vendor Communication
- Content Management
- Brand consistency